E-commerce
How an E-commerce Boutique Created a VIP Customer Experience
Client: Luxe Apparel Co.
The Challenge
The store owner knew that their top customers drove most of their revenue, but they had no system to identify and nurture these VIPs automatically after a purchase.
The Solution
We implemented an n8n workflow that monitors new Shopify orders. When an order exceeds $200 or is from a customer with a high lifetime value, the automation immediately tags them as 'VIP' in Klaviyo, sends a notification to the team's Slack channel for a personal touch, and schedules a personalized thank-you email with a unique discount code to be sent 10 days later.
The Results
- ✔Increased repeat purchase rate from VIP customers by 25%.
- ✔Automated a high-touch, personalized marketing campaign that runs 24/7.
- ✔Improved customer loyalty and brand perception.
"We can now treat our best customers like gold without lifting a finger. The automated, personal touches have created true brand evangelists."